Privacy Policy

Kepto is operated by [Company legal name] (“Kepto”, “we”, “us”), [Company postal address]. We are responsible for the personal information described in this policy. You can reach us at hello@kepto.app.

Information you give us

• Account details. When you create an account we collect what you sign in with: [how people sign in, e.g. Sign in with Apple or an email address].
• What you save. When you share a post to Kepto, we receive the link and the caption that the app you’re sharing from passes along. Nothing else from that app comes with it.
• What you tell us about your saves. The intent you pick (like “Cook it” or “Go there”), the projects you create, any dates you add, and whether you mark things done, keep them for later or let them go.
• Imports. If you import saved collections from Instagram, TikTok or Facebook, we receive the saved items you choose to import.
• Messages. If you contact us, we keep the conversation so we can help you.

Information collected automatically

• How you use the app, such as when you open it and which saves you act on. We use this to pick good moments to bring things back.
• Device information, such as your device model, iOS version, app version, language and time zone, and crash reports that help us fix problems.
• A notification token, if you allow notifications, so we can send your Sunday digest and reminders.

Information we don’t collect

We never ask for, receive or store your Instagram, TikTok or Facebook username or password, and Kepto doesn’t access those accounts. Purchases are handled by Apple, so we never see your payment card details — Apple tells us only whether your subscription is active.

We use your information to:

• run Kepto: store your saves, sort them by intent and project, and sync them to your account;
• decide when to bring things back, and send your Sunday digest and up to three reminders a week for saves you gave a “when”;
• put together the Sunday drop of what’s popular across Kepto (see the next section);
• provide Pro features, such as project due dates and sharing, when you subscribe;
• answer your questions and send important notices about your account or these policies;
• understand how Kepto is used so we can fix bugs and make it better;
• keep Kepto secure, prevent abuse, and meet our legal obligations.

We don’t sell your personal information, we don’t share it for targeted advertising, and we don’t show ads in Kepto.

Every Sunday, Pip shares what people saved most that week. To make it, we count saves across all users and show the most popular items with those counts. The drop never shows who saved something, and we only include items once enough people have saved them that no one person can be singled out.

If you’re in the European Economic Area or the United Kingdom, we rely on these legal bases to use your information:

• Contract — to provide Kepto and the features you ask for, including Pro.
• Legitimate interests — to improve Kepto, compile the anonymous Sunday drop, keep the service secure, and prevent misuse. We weigh these interests against your rights, and you can object at any time.
• Consent — for notifications. You can withdraw consent at any time in iOS Settings.
• Legal obligation — when the law requires us to keep or disclose information.

We share personal information only in these situations:

• Service providers who help us run Kepto: [service providers, e.g. cloud hosting, email delivery and crash reporting]. They may use your information only to provide their services to us, under contracts that require them to protect it.
• Apple, which processes your purchases under its own privacy policy.
• People you choose to share with. If you share a project, the people you share it with can see its saves and details.
• Legal reasons, if we believe disclosure is required by law or needed to protect the rights, property or safety of Kepto, our users or others.
• Business changes. If Kepto is involved in a merger, acquisition or sale of assets, your information may transfer as part of that deal. We’ll let you know before it becomes subject to a different privacy policy.

We keep your information for as long as you have an account. When you delete your account, we delete your personal information within [30 days], except where we need to keep something to meet a legal obligation or resolve a dispute. Copies in our backups are overwritten within [a further 30 days]. Counts already included in a Sunday drop don’t identify you and aren’t deleted.

• Notifications. Turn the digest and reminders down to digest-only in the app, or off entirely in iOS Settings.
• Your saves. Edit or delete any save, project or date in the app at any time.
• Delete your account in the app under [Settings → Account → Delete account], or by emailing hello@kepto.app.
• Get a copy of your information, or ask us to correct it, by emailing hello@kepto.app.

EEA and UK

You have the right to access, correct, delete, restrict or object to our use of your personal information, and to receive it in a portable format. You can also lodge a complaint with your local data protection authority.

California and other US states

Depending on where you live, you may have the right to know what personal information we collect, to access and delete it, to correct it, and to opt out of its sale or sharing for targeted advertising. We don’t sell or share personal information in that way. We won’t treat you differently for exercising your rights.

To exercise any of these rights, email hello@kepto.app. We may need to confirm your identity first, and we’ll respond within the time the law requires.

We store and process information in [where data is stored, e.g. the United States], and our service providers may process it in other countries. When we transfer personal information out of the EEA or the UK, we use safeguards such as the European Commission’s Standard Contractual Clauses.

We protect your information with measures such as encryption in transit and access controls that limit who can see it. No service can guarantee perfect security, so please use a strong, unique way of signing in and tell us at hello@kepto.app if you think your account has been compromised.

Kepto isn’t meant for children under [13], or the minimum age required in your country, and we don’t knowingly collect their personal information. If you believe a child has given us personal information, contact us at hello@kepto.app and we’ll delete it.

kepto.app doesn’t use cookies, analytics or advertising trackers, and its fonts are served from our own site. Like any website, the servers that host it receive technical information such as your IP address and browser type when you visit, which is used to deliver the site and keep it secure. Download buttons take you to Apple’s App Store, which has its own privacy policy.

We’ll update this policy as Kepto changes. When we do, we’ll change the date at the top, and if the changes are significant we’ll tell you in the app or by email before they take effect.

Questions or requests about your privacy? Email hello@kepto.app or write to [Company legal name], [Company postal address].